RAV4 AR Playground

Project Description

With the launch of the redesigned RAV4, Toyota has released an innovative mobile app to introduce people in a more memorable way.

The “RAV4 Augmented Reality Playground” comes with three different interactive experiences that present the top features of the car. See it drive on the streets and cut through seasonal weather, get inside for a VR 360 experience, and explore the car as a desktop 3D AR experience.


Mobile App


Vuforia, Unity, Maya


augmented reality